How Special is Your Special Offer?

A lot of people get the idea that we don’t like special offers, and that’s just not true – we love special offers. The thing is, we don’t like lazy special offers. Okay – let’s explain that. Wayne and I don’t like DISCOUNTS. I personally think they’re a very lazy…

How Desperately Needing Business Coaching Made Us Who We Are

A few years ago, if you’d told us that we’d be standing up in front of groups of hard-working, passionate business owners – healers, contractors, store owners, artists and yes, even other coaches – answering their questions about how to make their businesses more profitable so that they could grow,…

Pick a Hat, any Hat . . .

You’re probably going to hate us for saying this, but nothing kills your money momentum faster than shooting yourself in the foot in front of your prospect, and talking about multiple businesses at one time is the perfect way to do just that – ouch! Here’s a news flash: Your…

Don’t Waste a Full Page Ad on Advertising

Buying a full-page ad in a magazine or newspaper is an expensive proposition and your readers know that. That’s why such an ad should always convey a concept of complete frivolity, gratitude and benevolence. As if it didn’t cost a fortune. As if you did it on a whim because…

Why hire a business coach?

Hiring a business coach can be a good idea for you if you are an entrepreneur starting your first business and are in need of some business advice. Business coaches help you devise a structured, strategic business plan to achieve your goals and then motivate you to reach them. They…

Holidaymania – 5 Ways to Stay Sane & Profitable

Hi there, While thinking about this holiday season, it occurred to us that for business owners, this time of year represents either the happy anticipation of a rise in income or the dread of lean times, depending on the type of business you’re in, and this has certainly applied to…

Are you pricing yourself out of business?

You know, this really breaks our hearts. A ‘business owner’ comes to us and tells us she can’t make a living and has to take a part-time j.o.b. to make ends meet. Listen, if you can’t make a living with your business, then you’re just not in business, it’s as…

Business Tools

Here are some business software resources that we (Mandy and Wayne) recommend. We’ve used them and we like them. We don’t work for these companies, but we do have an affiliate relationship with some of them and we can answer questions about our experiences with them. Personal Growth from SelfGrowth.com…

Definition of a ‘Special Offer’

A special offer, by definition, is special. And something that is special is, by definition, something that is out of the ordinary.  Off the beaten track.  Something that you normally would not offer. So a special offer without a specific deadline is not a special offer, now, is it? Just…

What if there were another, better way?

Hi, We know how you might be feeling right now. We’ve been there. The holiday season is coming up, and you need money NOW. But the problem is, your business simply isn’t making you enough money, and you’re in a panic. You’re feeling vulnerable because you’re already overwhelmed with too…